StoreAdvisor Premium is here, and I’m excited to introduce ChannelAdvisor’s most powerful e-commerce storefront to date!

We’ve been hard at work on StoreAdvisor Premium all summer, and let me tell you, it’s been worth it! Customers like ProtoGolf have launched incredible new stores (and are already seeing dramatic conversion lifts). If you haven’t already, check out protogolf.com to see their great new storefront.

We know offering buyers incredible shopping experience is going to become increasingly important as shoppers evolve and become more sophisticated online. This makes your storefront and its presentation an even more essential piece of selling online.

So here’s a little bit of what StoreAdvisor Premium has to offer:

• Powerful design flexibility for customization
• A platform that scales with your traffic
• Simple shopping feed syndication to Shopping.com, Shopzilla, Google Product Search and all other ChannelAdvisor-supported CSEs
• One-page checkout that amplifies conversion rates
• Wish list, email-to-a-friend and mini-cart display features
• New, more robust coupon offerings and sophisticated upselling
• Full inventory integration with MarketplaceAdvisor Premium for worry-free inventory allocations and easy cross-channel promotions

We’re excited to release this into the wild and get your feedback. But there’s more to know about StoreAdvisor Premium, so be sure to take a look. Contact us if you have any questions!

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As I promised last time (though it’s been so long, everybody probably forgot), I took Mark’s clever hack and turned it into a function that anybody can use in a business rule. For example, let’s say you want to filter out any items that have certain words in their titles; namely, the words:

• great
• big
• large

How do we write a rule that will filter out items with any of those words in their titles? Simple; just create a lookup list with those words in the “name” column (the “value” column is completely irrelevant in this case). Let’s say you named the list “special words.” Then you just write the following rule (assuming your title field is called offername; if not substitute the proper field name):

CONTAINSWORDLIST("special words",$offername)=TRUE

That’s it! Now if you apply that rule as a filter in your template, any items with the words “great,” “big,” or “large” will be removed from your outgoing feed. One thing to remember: it is NOT case sensitive. Here are some examples:

Enjoy!

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