Brian Mark talks about how he made $1M from Google Base leads in 2006 to his website. I think it’s safe to say that if you aren’t on Base yet, you should be.

If you aren’t, your competitors already are.

In case you missed the memo, Google Base is becoming more and more every day the preferred way to interact with Google. I predict even SiteMaps and those types of things will eventually fall away. Why have two ways to get your content to Google?

Incidentally, here is another Base tidbit while I’m at it. A real estate solution is now starting to allow its clients to send their properties directly into Google Base.